The TC-770LC introduces both new features and more sophisticated styling to our extensive preamp line. All of our other MM phono preamps provide the industry standard 38-40 dB of gain, more than enough if your moving magnet cartridge is typical. But what if your cartridge is NOT typical? A number of high-end MM cartridge models feature lower output as part of their quest for better sound. B&O's famous and well-respected MMC line of cartridges produces only a third of the output of most other brands; typical phono preamps simply can't bring this up to the level needed to match other sources like CD. Worse, if you own a B&O turntable you have no choice in the matter; only B&O cartridges fit. Until now,you had to choose  between cranking your  receiver or amp main volume way up or replacing your favorite cartridge (and maybe the turntable too) with something less desirable. Our TC-770LC changes the rules by providing up to 60dB total phono gain, more than enough to raise that soft-spoken cartridge up to the level needed to drive your amp or receiver properly.We've even included a DIN jack for B&O owners so you can connect your Beogram turntable without using an RCA adaptor!